visual identity

Visual Identity: Dronninga by Kristian Tennebø

abduzeedo — Mon, 06 Feb 2012 07:39:31 +0000

Our goal for 2012 was to focus on excellent work in all fields but with a special attention to Visual Identity. Nowadays design has become a great differentiator in terms of how people perceive companies and products in general. The visual identity is the first contact customer has with those and that's why we love it and will be posting more about that.

In this post we will showcase Dronninga a beautiful Visual Identity work from Kristian Tennebø, a designer from Oslo, Norway. You can find out more about him at http://www.dinamo.no

Dronninga landskap is one of Norways leading landscape architects. To tell the story of craftsmanship and tradition, we made a labyrinth of the letter D, which became the most important element of the new identity. The classical labyrinth is a universal symbol for landscape arcitechts and can be traced back to medieval times. For them it represents a way of thinking and catalyst for how they attack their projects.

As in nature, the feeling of touch and perspective, became an important feature in the new identity. Tactile uncoated papers, wide range of embossing, screenprinting, varnishes and
all routed elements in their signage.

About the author

Abduzeedo is a blog about design. There are all sorts of articles for those who want to look for inspiration. Also you will find very useful tutorials for the most used applications out there, with a special selection of Photoshop Tutorials and Illustrator Tutorials. You can get in follow us via Twitter at @abduzeedo

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Future Mechanics Corporate Identity by Roger Oddone

abduzeedo — Tue, 10 Jan 2012 04:55:08 +0000

Visual Identity is one of my favorite fields in terms of design. It always impresses me how designers represent companies and create brands through simple design work. Roger Oddone is a very talented designer and great friend of mine that really knows how to create beautiful and compelling visual identities.

The Corporate Identity we will feature today is from Roger Oddone for a company called Future Mechanics

For more information visit http://www.rogeroddone.com.br/

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La Bastilla Visual Identity by David Espinosa

abduzeedo — Tue, 03 Jan 2012 18:53:00 +0000

We all love beautiful visual identity work and it is our goal, here at Abduzeedo, to promote inspiring work every time we come across with that. La Bastilla is one of those, it's a great design work by David Espinosa from Bucaramanga, Colombia

For more information visit David's Web site at http://www.davidespinosa.co/

References

Visual Identity

Applications

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Corporate and Brand Identity: Taiama by Roger Oddone

abduzeedo — Wed, 07 Sep 2011 14:42:12 +0000

Corporate and brand identity is much more than just graphics, it's all about the strategy and image a company wants to express to their audience. Creating this type of work requires knowledge on an array of design subjects including, color theory, typography, form and materials. For this post I would like to feature the work of a great friend of mine, Roger Oddone. It's the brand identity for a business called Taiama.

Roger says that Taiama is the name of a bird that flies low over the water surface with the lower part of the beak skimming the water foraging for fish.

The shapes and colors of the bird served as inspiration for the stylized symbol of Taiama.

The typeface was based on circular forms that follow the same visual language of the symbol.

About Roger Oddone

Roger is a branding and graphic design based in San Francisco, California. He is Senior Graphic Designer at Google in Mountain View. His work has been featured in magazines around the world and also he is one of the top Behance users in Branding. For more information about Roger visit his Web site at http://www.rogeroddone.com.br/

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Inspiring Visual Identity Construction Guides

abduzeedo — Wed, 17 Nov 2010 02:41:42 +0000

When we see a symbol or a custom designed typeface of a logo we tend to forget how much work was put into not only the graphic elements but the ideas and goals behind that design. There are very important details that make a good visual identity, from the right color choice to the construction guide of the elements in which all the adjustments are done and proportions are defined. It's in my opinion one of the coolest parts of the design process of visual identities.

In this post I've selected some visual identity projects from Behance that illustrate a little bit of this attention to the details and the beautiful work done on the projects that follow. I'm sure they will also inspire you to do the same with your future projects.

SDP

Kaleidoskop

By Rene Bieder

ApexBrasil

St-thermohus

By Sebastian Gram

Corporate visual identity management involves the planned maintenance, assessment and development of a corporate visual identity as well as associated tools and support, anticipating developments both inside and outside the organization, and engaging employees in applying it, with the objective of contributing to employees' identification with and appreciation of the organization as well as recognition and appreciation among external stakeholders. - Wikipedia

SILVER STONE

By Cheltsov Kirill

ajeva

By Julian Hrankov

Danish law company Leoni Advokater

By Hello Monday

Eastgate

By Creative United

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Impressive Art Direction by Tom Emil Olsen

abduzeedo — Tue, 14 Sep 2010 04:27:08 +0000

Tom Emil Olsen is an award-winning Art director and Graphic designer with over 11 years of experience. Located in Aalesund, Norway, he has headed up several engagements and developed design solutions for important Norwegian and International clients. His various education includes Business Marketing, Advertising, Graphic design, Art, illustration and design.

The first time I saw one of his work I was totally blown away with the quailty and attention to details, some pieces are very simple but extremely elegant

For more information about Tom, visit his agency Web site at http://www.havnevik.no/#/Agenda/Hjem or his Behance Profile, there are an impressive number of images and information about his work, be prepared to spend a few hours checking out his portfolio, it's definitely worth it.

Proud, Orange & Blue

Aalesund Football Club is one of Norway's strongest brands. We have provided development of the clubs visual identity, overall marketing development and concept images.

Coldwater Prawns of Norway

Three former competitors with long experience of prawn fishing teamed up to form Coldwater Prawns of Norway to have a joint sales and marketing company. The company's boats account for about 60% of all shrimp that are caught by the Norwegian ocean-going vessels. Coldwater Prawns of Norway enters the future with one of the finest, purest and healthiest product in the world. The company were also recently announced Official Associated Member of Bocuse d'Or.

Tire Hotel

"We offer a one year stay for four. Including two annual Tire shifts, cleaning and storage of your summer and winter tires, as well as annual wear check. We provide your tires a wonderful stay throughout the year. They get the best service, cleaning and care. The tires are checked for wear, so you can be sure that your safety is ensured when the car will hit the road again. If the tires have excessive wear, you will be notified so that we can replace them with new and safe tires."

SUROFI

Rebranding of a 65-year-old visual identity. SUROFI was founded 24 July 1945, and is the second largest sales organization in the whitefish sector in Norway. SUROFI have a monopoly on all first sales of white fish and shellfish in his district, which is the western part of Norway.

Gutters & Glory

The Book was awarded Gold in the highest ranked book-design award in Norway, "Årets vakreste bøker" ("The most beautiful books of the year"). The award is delivered by "Grafill" (The Norwegian Organization for Visual Communication). Comment of the Jury: "As good as Gold. Heart Warming and well-founded anniversary script that catches the timeperiods. Fantastic portraits and picture stories from the Companies history"

Bring the world to your home. Whenever you want.

Optical Fiber Campaign for Norwegian Power Company, "Tussa". The concept was based on using celebrity stand-ins/look a likes from the media-world, to visualize the most important product advantage; flexibility of choice. Text: "Bring the world to your home. Whenever you want". We also focused on the speed and precision of the product. The campaign included ads, leaflets, direct mail, posters, microsite and exhibitions stands.

Mother

A film for Norwegian Centre of Expertice - Maritime

Mother from Havnevik Reklamebyrå on Vimeo.

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Close Look at Visual Identities

paul0v2 — Thu, 29 Jul 2010 13:42:18 +0000

Visual Identity is the visible elements of a brand, it expresses the values and ambitions of an organization, its business, and its characteristics. Here you take a close look at some really cool visual identities with a few snaps of the process on the making.

Leoni Advokater

Identity for Danish law company Leoni Advokater

by Hello Monday

Ajeva

by Julian Hrankov

Cooper Motorsport

by Robinsson Cravents

About the author

Hi there! I'm Paulo Canabarro, 26 year old web designer - paulocanabarro.com I'm from Brazil currently living and working out of Providence RI, USA. I'm truly passionate about design of all kinds, finding and sharing inspiration here has become part of my life. If you like to know more about me or get in touch visit my website paulocanabarro.com Stock me at Twitter and Dribbble

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Great Collection of Visual Identities

Daniela — Tue, 27 Oct 2009 13:17:44 +0000

Design a logo is just a part of the process of creating a visual identity. There are so many different applications that we, as designers, have to think about and then design them. That can be business cards, brochures, envelopes and other collaterals. Now, it's very important to have in mind that this process is not simply placing the logo and that's it. Every piece has to be thought and created to commnunicate the goals and image of the company we're designing for.

Corporate visual identity plays a significant role in the way an organization presents itself to both internal and external stakeholders. In general terms, a corporate visual identity expresses the values and ambitions of an organization, its business, and its characteristics. Four functions of corporate visual identity can be distinguished. Three of these are aimed at external stakeholders. - Wikipedia

Below I've selected quite a few references of visual identities I used for inspiration on some of the projects I've been working on. If you want to get more information, click on the images to visit the pages of the authors and learn more about them.

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About the author

My name is Daniela Zatti, I'm a graphic and product designer from Porto Alegre, Brazil . I Love art, music and colors, currently working with surface design for products. You can contact me at danielazt@yahoo.com or follow me on Twitter http://www.twitter.com/danielaz

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Beautiful Visual Identities Inspiration

abduzeedo — Fri, 18 Sep 2009 10:11:30 +0000

Viusal Identity design is one of the most technical and versatile and important parts of the design, it will be the tip of the iceberg when it comes to branding. Creating a cohesive logo, graphical feel, and making typography choices are all critical decisions that are made during the process of creating a successful identity. Take a minute to check out some true masters of the craft.

visual identity

Visual Identity: Dronninga by Kristian Tennebø

About the author

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Future Mechanics Corporate Identity by Roger Oddone

About the author

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La Bastilla Visual Identity by David Espinosa

We all love beautiful visual identity work and it is our goal, here at Abduzeedo, to promote inspiring work every time we come across with that. La Bastilla is one of those, it's a great design work by David Espinosa from Bucaramanga, Colombia

References

Visual Identity

Applications

About the author

Sponsored Links:

Corporate and Brand Identity: Taiama by Roger Oddone

About Roger Oddone

About the author

Sponsored Links:

Inspiring Visual Identity Construction Guides

SDP

Kaleidoskop

ApexBrasil

St-thermohus

SILVER STONE

ajeva

Danish law company Leoni Advokater

Eastgate

About the author

Sponsored Links:

Impressive Art Direction by Tom Emil Olsen

Proud, Orange & Blue

Coldwater Prawns of Norway

Tire Hotel

SUROFI

Gutters & Glory

Bring the world to your home. Whenever you want.

Mother

About the author

Sponsored Links:

Close Look at Visual Identities

Visual Identity is the visible elements of a brand, it expresses the values and ambitions of an organization, its business, and its characteristics. Here you take a close look at some really cool visual identities with a few snaps of the process on the making.

Leoni Advokater

Ajeva

Cooper Motorsport

About the author

Sponsored Links:

Great Collection of Visual Identities

About the author

Sponsored Links:

Beautiful Visual Identities Inspiration

Roger Oddone

Sebastian Gram

Denis Olenik

Muggie Ramadani

Design Has No Name

Robinsson Cravents

Hello Monday

About the author

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